Your External Marketing Department! Business Development Needs: Marketing, Promotional Products, Print and More.: Blog

All About Potato Promo

4 days ago

Whether you’re an Idaho native or just a big fan of potatoes, here’s a list of some spectacular potato promotional products that you may find appealing! Bag Clip What better way to ke...

Case Study: A

Sep 14

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...

7 Accessories Every Car Owner Needs

Aug 30

It’s just a fact of life: everyone loves cool car accessories. Neat stuff to make life commuting on the road a little bit safer and more convenient. Whether your client is a car dealer, car deta...

What’s Up With Unboxing Videos? The Trend You Must Try

Aug 23

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to product...

What Millennials Want (And How to Work With Them)

Aug 15

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for le...

Advice for Getting the Most Out of a Business Trip

Aug 08

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...

Now Trending: Fanny Packs!

Jul 31

Fanny packs are back and more fashionable than ever! It's just moms wearing them to the park or on vacation, either. Millennials, Zennials, and Gen Alpha has been getting into the action with slings. ...

8 Dental Products That Will Make You Smile

Jul 24

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that he...

5 Promo Products That Are Bright, Light, and Ready to Excite

Jul 17

Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We’ve got you covered with this selection of super fun promotional products th...

Case Study: Financial Industry

Jul 09

Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing t...

Promo to Keep Your Home Squeaky Clean!

Jul 02

Want to keep your clients’ homes fresh for the season? Here are the top items for a squeaky-clean home! Mini Duster Keep your household clean and dust free with this handheld duster! This item...

Case Study: A Picture is Worth...a Nice Donation

Jun 25

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their photog...

12 Perfect Pediatric Products for Babies

Jun 17

Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there’s a lot to procure and prepare bef...

The Value of Custom Packaging

Jun 10

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...

7 Promotional Products for When You’re Feeling Lucky

Jun 03

Whether you’re a casino looking for new ways to entice players to visit or you’re putting together a casino themed event, there are plenty of promotional products for you! Add your logo an...

8 Promotional Product Ideas for Students of All Ages

May 26

Whether it's a Big 12 university or an elementary school, people love to show off their school spirit! So, we chose eight promotional products that are perfect for both students and teachers of all ag...

12 Coolest Squeeze Products to Relieve Your Stress

May 19

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well beyond...

Case Study: Hay, Where'd You Get That Tote?

May 11

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A VIP...

4 Awesome Mindfulness Apps to Help You Be Your Best Self

May 04

Mindfulness. That's been a big buzzword recently. It means being mindful to take care of yourself, both physically and mentally – especially mentally. Recently, and especially with the re...

11 Promo Products for an Active Lifestyle

Apr 27

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports-mi...

Swing, Batter! The Best MLB Promotions

Apr 20

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way back...

Everything You Need to Know About Flash Drives

Apr 12

In today’s digital age, where everything is stored in the cloud, you may think that flash drives have gone the way of the floppy disc. But we’re here to tell you that these handy little ha...

6 Purr-fect Promo Products for Cat Lovers

Apr 05

Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets...

Let's Get Physical! 9 Promo Products for Personal Trainers, Gyms, and More

Mar 29

Physical fitness is an integral part of leading a healthy life, but it’s not always easy to accomplish on one’s own! That’s where personal trainers, gyms, and fitness classes come in...

Case Study: Welcome New Hires!

Mar 22

Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill prof...

Top 5 Promo Products for 5Ks and Marathons

Mar 15

Hosting your next 5K? Running out of ideas for what to giveaway at your next marathon? If so, check out these great promotional products. These items are proven to get people talking and will make a l...

7 Promotional Products That Help You Prepare for the Unexpected

Mar 07

It’s always important to have emergency plans in place for when the unexpected happens. There is no substitute for good preparations! These promotional products help you ensure you are prepared ...

A Lunch That Packs a Punch

Feb 28

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the ho...

6 Helpful Tips to Address Unhappy Customers

Feb 21

It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming...

Case Study: Jot It Down

Feb 14

Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded it...

Make Bath Time Into Spa Time!

Feb 07

Sometimes all we need is a nice bath to relax and rejuvenate from a long day. Make any bath time into spa time with these spa-quality promo products! Spa Time Set This keepsake spa tray is fill...

Case Study: Sign the Deal

Jan 31

In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Satin P...

5 Healthy Tips for Business Trips

Jan 24

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...

Generation Z vs. Millennials: What’s the Difference?

Jan 17

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

5 Promotional Products that Give Back

Jan 09

Are you looking to capture people’s attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. By giving back t...

Products and Tips to Boost Your Work From Home Productivity

Jan 01

With all the shelter in place and social distancing rules to help flatten the curve of COVID-19, more people are working remotely than ever before. It’s important to make sure your at-home workp...

6 Products to Grow Your Business!

Dec 25, 2022

People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo for e...

Perk Up Your Pet! 5 Promo Products Your Pets Will Beg For

Dec 17, 2022

Our pets are our family, and they deserve the best of the best when it comes to promotional products - just like humans do. So we've picked six perfect products for your customers' fluffy companions t...

Case Study: Let Them Eat Cake!

Dec 10, 2022

Objective A bakery owner had built solid connections with other service providers within their local event industry. But they were looking to grow their business within the wedding market. Produc...

12 Promotional Products for Safe Travels

Dec 02, 2022

Whether you’re traveling by plane or by car, it’s important to stay safe and comfortable. As COVID-19 cases continue to fall and the amount of vaccinated people rises, business travel is b...

Yes, There's a Difference: Everything You Need to Know About Pens

Nov 25, 2022

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can be ...

5 Pitch Perfect Products for Musically Talented Individuals

Nov 17, 2022

We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo pro...

Ain't Nobody Got Time for That: 5 Tips for Working Efficiently

Nov 10, 2022

No one ever got anywhere by doing the bare minimum. Your growth depends on you getting as much done in as little time as possible. The five tips below will help you accomplish as much as possible each...

8 Items for Restaurant Promos that Sizzle

Nov 02, 2022

Have you heard the word? Indoor dining is back, baby! For restaurants, bars, cafes, and more looking to spread the good news that they're fully operational again, promotional products are a great way...

Case Study: Have a Seat

Oct 26, 2022

As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affordab...

#Instagram Inspiration

Oct 19, 2022

Instagram is a fun app where you can discover the latest info on celebrities, influencers, and yes, even inspiration for promo products! From mega water jugs to party décor, see what is trendin...

Case Study: Employee Appreciation Gift

Oct 11, 2022

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...

How to Juggle Work and Life Balance Like a Boss

Oct 03, 2022

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can...

Case Study: Info in a Flash

Sep 26, 2022

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to di...

Case Study: The Techno Pup!

Sep 19, 2022

A software company creates attention at tradeshow events with custom plush animal mascot giveaways. This plush Leonberger Dog Mascot for the company as giveaways at trade shows and other marketing eve...

6 Awarding Rewards for Your Employees

Sep 12, 2022

Since the beginning of the corporate award dinners, the same type of glass award has been presented at each one, whether it is a banquet, end-of-year party, or even just a company-wide meeting. While ...

Relax and Unwind With These 10 Promo Products

Sep 04, 2022

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the case, ...

6 Calming Products for Skincare Lovers

Aug 28, 2022

The hottest beauty trend of the late 2010s among millennials and Gen Zers was the dewy, bare-faced, minimal makeup look. This “Glossier girl” revolution led to a resurgence in skincare as ...

6 Products to Take to Your Next Family Picnic

Aug 20, 2022

Ah yes, family picnics. The deli sandwiches, games, and abundance of sunshine. Summertime is the best time to fill up the basket, dust off the checkered blanket, and head out to your local park. T...

How to Reduce Stress on the Job

Aug 13, 2022

Here are some interesting stats for you. More than 157 million Americans are part of the U.S. workforce. Considering that number, did you know that workplace stress is responsible for up to $190 billi...

6 Fun Products for Keeping Kids Occupied at Home

Aug 06, 2022

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggling...

Case Study: Bear With Us

Jul 29, 2022

Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it was...

Case Study: A Cheese-y Promotion

Jul 22, 2022

Objective: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product: Coupon Gatefold Photo Folder Personalization: Rest...

How to Protect Your Business From Hackers

Jul 15, 2022

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluable ...

These Promos Put the "Fun" in Fundraiser!

Jul 07, 2022

Between all the different sports, clubs, and extracurriculars at school, there are plenty of reasons to raise money! Whether you're looking to fund the football team's trip to a tournament, the drama ...

Case Study: Shine Bright

Jun 30, 2022

Description: Sunglasses and Sunglass Case Industry: Food & Beverage What it was purchased for: Summer is a big opportunity for coffee chains to sell frozen drinks. Part of an employee reward during ...

7 Ways to Instantly Make Your Website More User-Friendly

Jun 22, 2022

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

Case Study: The Write Stuff

Jun 15, 2022

Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: Pens...

How to Make Rush Orders Less Stressful

Jun 08, 2022

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that’s okay! Getting your order in last minute doesn&r...

Case Study: A Comforting Friend

May 31, 2022

This ambulance service is very active in its local community. They use this plush Saint Bernard for children faced with the trauma of when an ambulance is needed. They consider their Saint Bernard plu...

Case Study: Keep Warm Buddy Set

May 24, 2022

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They ch...

Your Guide to Drinkware

May 16, 2022

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your bran...

Sweet Dreams Are Made of Cheese: Products for Charcuterie Lovers

May 09, 2022

What’s more impressive than an expertly crafted charcuterie board? Fancy cured meats, artisanal cheeses, crackers, nuts, fruits… our mouths are watering just thinking about it. For all th...

The Secrets to Attracting Ideal Customers

May 01, 2022

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attracting...

6 Mood-Boosting Promo Products to Beat the Winter Blues

Apr 24, 2022

Winter can be a hard season for lots of people. Between the colder weather, shorter daylight hours, and increased social isolation this year, many folks will feel the winter blues. Also known as Seaso...

8 Essential Office Supplies for Remote Workers

Apr 16, 2022

Since the CDC declared the COVID-19 virus a pandemic on March 11, 2020, various shelter-in-place and social distancing rules have been put into place to help slow the rate of infected peoples in the p...

5 Promotional Products That Will Have Your Clients Dreaming

Apr 09, 2022

There are a lot of branding opportunities that go unnoticed in a world of t-shirts and coffee mugs. In fact, there’s an entire industry that spends every waking hour thinking of ways to help you...

5 Corporate Gifts Your Clients Will Love

Apr 02, 2022

Corporate gifts are a great way to thank your clients for keeping you in business. When done right, they can also function as employee rewards/incentives. Here are a few of our favorite promotional pr...

Case Study: A Golfer Giveaway

Mar 26, 2022

Objective An event organizer wanted consistent branding for everything from their tournament save the dates to golfer giveaways. Products Custom Tri-Fold Calendar, A2 (4-1/4" x 5-1/2") Folded Print...

Case Study: Practice Putting

Mar 18, 2022

2 Ball Pillow Pack – Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio a...

10 Promotional Products for Healthy Living

Mar 11, 2022

We all strive to be our best selves, but sometimes it’s easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down th...

Case Study: 3D is the Key

Mar 04, 2022

A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...

Case Study: Plastics Make it Possible

Feb 24, 2022

Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow. T...

10 Tweetable Quotes for Motivation

Feb 17, 2022

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...

Trending Now: Sustainable Apparel Options

Feb 10, 2022

If you’ve spent any time in fashion circles this year, you know that sustainability is the hot topic of the moment. With discussions swirling about fast fashion, ethical production, and everythi...

6 Reasons You Need a Company Store

Feb 03, 2022

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and complet...

Case Study: Staying Safe for Back-to-School

Jan 27, 2022

A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students’ parents....

10 Luxurious Products for Your VIP Customers

Jan 19, 2022

Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...

Tried and True: Classic Promotional Products

Jan 12, 2022

There are some things out there that are just undisputed classics – and when you think of a classic, what goes to your mind? Maybe it’s a classic car like a 1950s era Cadillac, or perhaps ...

Braving Campground Antics with the SAHARA Sports Bottle

Jan 04, 2022

Camping isn’t always a vacation, y’all. Seasonal KOA® Work Kampers help KOA owners wrangle feisty RV transients (a.k.a. retirees) for their supper. The least they deserve is a free R...

The Ultimate Holiday Food Guide

Dec 28, 2021

It's a universal truth: The holidays mean food. Whether you're breaking out an old family recipe or you're trying something new for the first time, the holidays are a time where you can come t...

7 Promotional Products Perfect for Weddings

Dec 21, 2021

Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help them...

Case Study: Guess the Flavor Lip Balm

Dec 13, 2021

Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps De...

Old School vs. New School Promo Products

Dec 06, 2021

It’s no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010’s and you’ll see what we’re...

5 Products That will Send you Over the Moon and out of This World

Nov 29, 2021

For the first time since Neil and Buzz took those first steps on July 16th, 1969, there hasn't been a more exciting time for space exploration than right now. Just recently, we landed another rover on...

Reel Them in With These 5 Cinematic Promo Products

Nov 22, 2021

Box office hits took a backseat this year as more people browsed through Netflix’s new releases instead of venturing out to movie theaters. However, as many movie theaters reopen to the public,...

5 Phone Accessories to Help You Get a Grip

Nov 14, 2021

It’s pretty safe to say that cell phones are a ubiquitous part of everyday life. In any room with more than a few people in it, you’re likely to find a few phone screens lighting up in som...

Imprint Everything: A Guide to Printing Methods

Nov 07, 2021

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decor...

Case Study: A Not-So-Silly Idea

Oct 31, 2021

An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-fi...

Case Study: Do the Wave

Oct 24, 2021

Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sc...

Case Study: Fresh Mesh Promotions

Oct 17, 2021

Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentations....

Case Study: Shop 'til You Drop

Oct 10, 2021

A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for st...

Your Guide to Promotional Shirts

Oct 03, 2021

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

Case Study: Resort Incentive Yields Oceans of Opportunity

Sep 26, 2021

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

Case Study: Back in Business

Sep 19, 2021

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients com...

Top 10 Promotional Product Ideas for the Construction Industry

Sep 12, 2021

Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional prod...

5 Simple Tips to Organize and Run Effective Meetings

Sep 04, 2021

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...

Case Study: Improve Sales and Traffic

Aug 28, 2021

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

Leading the Workplace: How to Develop Your Leadership Skills

Aug 21, 2021

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we’ve got good news for you. No matter what your current position is ...

Case Study: Piece of Cake

Aug 13, 2021

Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Products:...

Take it To-Go: 8 Restaurant Takeout Essentials

Aug 06, 2021

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are now...

Case Study: A Shoe-In

Jul 29, 2021

Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate level....

Case Study: This Event Needs More Cowbell

Jul 22, 2021

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. ...

8 Graphic Design Mistakes to Avoid

Jul 15, 2021

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the sa...

6 Promotional Products to Fit Your Budget

Jul 07, 2021

Branding: it’s something that every company needs but there can be a common misconception that you need a large budget to get started. That’s not the case! Branding and promoting your comp...

Case Study: Go Green or Go Home

Jun 30, 2021

Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s s...

Using Customer Profiles to Find the Perfect Promo Products

Jun 23, 2021

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to bui...

Case Study: "Single Use" Pens for COVID-19

Jun 16, 2021

In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...

Case Study: Boosting Trade Show Booth Traffic

Jun 09, 2021

The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traffic ...

Case Study: Do a Double Take

Jun 01, 2021

Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait Fold...

Print's Not Dead: How Print Products Can Work for You

May 25, 2021

In the past decade, many businesses have moved away from print marketing to focus almost entirely on digital marketing. You may have even heard people say that print is dead. However, print media has ...

How to Work Smarter, Not Harder

May 18, 2021

Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...

Case Study: Bringing Back the Fanny Pack

May 11, 2021

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...

How to Create Buzz Around a Launch With Promo Products

May 04, 2021

So, you’re launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this laun...

Reusable vs. Disposable Items

Apr 26, 2021

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup f...

Case Study: Paw-se and Appreciate the Little Things

Apr 19, 2021

Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: When...

7 Retro Products That Will Turn Back Time

Apr 12, 2021

Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seven r...

Get in Gear With These Automotive Promo Products

Apr 05, 2021

Branding these car-accessory promotional products for a campaign will drive more customers to your business! In the U.S., the average daily work commute is 26 minutes and Americans spend around 38 hou...

6 Promotional Signs to Let Customers Know You’re Open For Business

Mar 28, 2021

As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside food p...

Case Study: Safety First

Mar 21, 2021

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...

Five Frugal Promotions for the Cost-Savvy Consumer

Mar 14, 2021

Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday li...

Case Study: Wheelie Important Paperwork

Mar 07, 2021

Market: Automotive Objective: A motorcycle dealership wanted professional, branded document pouches to hold important paperwork for new customers to take home after their motorcycle purchase. They ...

Case Study: Sharper Students

Feb 28, 2021

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...

Words Have Power: Why Copywriting Matters for Your Business?

Feb 21, 2021

When you hear the word “copywriting” what do you think of? For many, they think this term relates to legal jargon and intellectual property – that’s not the case at all. Copywr...

Case Study: Happy to Hang Around

Feb 13, 2021

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...

6 Snap-Worthy Products for Every Photographer

Feb 06, 2021

Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...

Case Study: Insuring Happy Employees

Jan 30, 2021

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end...

5 Office Toys That Will Bring Your Brand Joy

Jan 23, 2021

Look around your office and you will probably find that your coworkers’ desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to st...

6 Promotional Products for Music Lovers

Jan 16, 2021

These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-the...

Case Study: Too Hot to Jot

Jan 09, 2021

Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consistent....

Case Study: Thank You for Spooning

Jan 02, 2021

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. ...

Beyond PPE: 6 Feel-Good Promo Products for Hospitals

Dec 26, 2020

Although 2020 has been over-saturated with PPE products, hospitals and medical offices still seek other promo product ideas (beyond PPE) to pass out to patients, nurses, and visitors. Whether being...

7 Promotional Products For Those On the Go

Dec 19, 2020

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...

Lead a Healthier Lifestyle With These 6 Promotional Products

Dec 11, 2020

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, the ...

Case Study: Stick to the Schedule

Dec 04, 2020

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...

Case Study: Bake in Business

Nov 26, 2020

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come to t...

Top 10 Promotional Products for the Health and Wellness Industry

Nov 19, 2020

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the past ...

30 Quotes That Will Motivate You to Succeed

Nov 12, 2020

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeeding....

How Promo Products Can Tell Your Brand's Story

Nov 04, 2020

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

Case Study: Roll Up in Style

Oct 28, 2020

Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations aro...

Case Study: Jamming Out

Oct 21, 2020

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...

6 Purr-fect Products for Keeping Pets Occupied at Home

Oct 14, 2020

Pet owners who have been working from home over the past few months have had their hands full. Juggling work along with dogs or cats requires attention, and many pets have likely adjusted to having th...

Game On: 10 Promo Product Games We Love!

Oct 06, 2020

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss Ga...

Case Study: Calendar Puns are Week

Sep 29, 2020

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...

Case Study: Save the Date, Save the Day

Sep 22, 2020

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived value...

5 Fail-Proof Ideas for Your Business Instagram

Sep 15, 2020

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

Case Study: This Promotional Product is in the Bag

Sep 07, 2020

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...

Case Study: Wine for the Win

Aug 31, 2020

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...

Giving Back: The Importance of Corporate Social Responsibility

Aug 24, 2020

Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a bett...

From Zero to Wow: 6 Uniforms That Every Employee Will Love

Aug 17, 2020

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of uniform...

Case Study: The Write Way

Aug 09, 2020

Item: WideBody® Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range of...

5 Outside-the-Box Promotional Products for Your Next School Order

Aug 02, 2020

If you’ve ever placed an order for promotional products for a school, you have probably seen your fair share of t-shirts and baseball caps. And trust us, those are definitely important! Wearable...

Case Study: Keeping Colds at Bay, One Spritz at a Time

Jul 26, 2020

Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Case H...

Sustainability & Environmental Responsibility: Why it Matters

Jul 19, 2020

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...

How to Gain Inspiration in 5 Minutes

Jul 11, 2020

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...

6 Rootin’ Tootin’ Country Western Products

Jul 04, 2020

Country Western isn’t just a type of music genre, it’s become an entire culture in the American West and around the world. Cowboy culture dates back to the 19th century when ranchers settl...

Case Study: Sometimes You Just Need to Vent

Jun 27, 2020

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budg...

Case Study: Real Modern Recognition

Jun 20, 2020

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company’s yea...

Case Study: College Fair Giveaway

Jun 13, 2020

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

5 Easy Ways to Achieve a Positive Outlook

Jun 05, 2020

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by practi...

Soak Up The Sun With These 7 Summer Promo Products

May 29, 2020

With an array of outdoor events like concerts, company picnics, and festivals on deck this summer, immerse your brand in nights that last forever and days we will be dreaming about long after the sun ...

You Need More Cowbell

May 22, 2020

Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose ...

Case Study: Health & Wellness Spas

May 15, 2020

Products Javalina Jewel® Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage f...

6 Products Perfect for Pampering Mom on Mother's Day

May 08, 2020

Add your branding to these products and pamper moms everywhere on Mother’s Day with these promo products essential for rest, relaxation and promoting your brand! 1. Wooden Reed Diffuser ...

5 Ways to Be Healthier in 2 Minutes or Less

May 01, 2020

Most people would agree that improving their health is important to them. But when it comes to making big life changes to accommodate a healthier lifestyle, who has the time? While we may not always b...

Case Study: Beach Balls? Bingo!

Apr 24, 2020

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

Your Brand Is Your Business - Market It!

Apr 17, 2020

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust wit...

Case Study: Wave Hello to Promotions

Apr 09, 2020

Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient w...

9 Useful Apps for Sales & Marketing Professionals

Apr 02, 2020

Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how yo...

Customer Experience + Branding: The Relationship Goals of Marketing

Mar 26, 2020

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

6 On-the-Go Products for Travelers

Mar 19, 2020

Being prepared isn't just for the Scouts, it's good advice for anyone who lives life on the go! Add your logo to these hospitality and travel themed promotional products and your customers will rem...

5 Out of the Box Promotional Products We Love…and You Will Too!

Mar 12, 2020

We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a little e...

3 Simple Ways to Boost Your Mood Right Now

Mar 04, 2020

Do you ever get a case of the Mondays…on a Thursday? We all get down sometimes, but that doesn’t mean we need to stay there. Whether someone said something that upset you, you’re st...

Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Feb 26, 2020

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...

Your Graphic & Web Design Cheat Sheet

Feb 19, 2020

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...

Case Study: Where Has Your Pen Been?

Feb 12, 2020

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?” ...

Case Study: Life of the Mardi

Feb 04, 2020

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They w...

Why You Should Buy USA-Made

Jan 28, 2020

During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism &n...

Case Study: Don't Run from this Promo!

Jan 21, 2020

Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly membership...

6 Tips on Professionally Reaching New Heights in 2020

Jan 14, 2020

Can you believe 2020 is here? We can’t either! With the new decade beginning, it’s important to take baby steps that will eventually help you reach your professional goals this year. Wheth...

Case Study: It’s a Date!

Jan 07, 2020

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item that w...

6 Hot Products for the Grill Master

Dec 30, 2019

Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It’s time to light up the grill, because these smokin&rsqu...

Work Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle

Dec 23, 2019

Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these pro...

How to Manage the Workload of a Leader

Dec 16, 2019

We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym ever...

6 Promo Products for the Great Outdoors

Dec 09, 2019

A little branding goes a long way with these promo products perfect for the great outdoors! By adding your logo to these six sturdy items, your brand can be seen on hiking trails, huddled around a cam...

How to Put Together an Onboarding Kit

Dec 01, 2019

Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t just ...

Case Study: An Icy Cool Promotion

Nov 24, 2019

Description: 16 Oz. Swiggy Stainless Steel Bottle Industry: Non-Profit What it was purchased for: The item was purchased for a youth camping trip. The bottles were meant to hold the water for a do...

A Quick Guide to Promotional Bags

Nov 17, 2019

Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional products &...

Case Study: Fewer Tricks and More Treats: Halloween Safety Lanyard

Nov 10, 2019

Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...

School's in Session: 7 Essential Supplies for Students

Nov 03, 2019

Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher’s checklist. From three different types of pencils, calculators, and folde...

5 Men's Wearable Promotional Products for the Office and Beyond

Oct 27, 2019

It’s fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casu...

Case Study: Raise Your Glass!

Oct 19, 2019

Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...

Case Study: A Hole in One Promotion

Oct 12, 2019

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...

8 Corporate Gifts for Your Employees

Oct 05, 2019

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...

5 Invaluable Marketing Books to Help Grow Your Brand

Sep 28, 2019

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless resour...

Case Study: What Does Your Phone Stand For?

Sep 21, 2019

Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name in ...

5 Ways to Boost Employee Morale

Sep 14, 2019

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...

16 Ways Color Affects Your Branding and Marketing

Sep 06, 2019

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

Case Study: Pull Up a Chair and Stay Awhile

Aug 30, 2019

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising dollars...

6 Promotional Products That Put the “Fun” in Fundraiser

Aug 23, 2019

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitable c...

5 Promotional Products for Firemen and Fire Departments

Aug 16, 2019

Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s where f...

Win Big With These Promotional Products for Sports Lovers

Aug 08, 2019

If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional products f...

Case Study: It's in the Bag

Aug 01, 2019

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...

Case Study: Lunchtime Loot

Jul 25, 2019

A restaurant supply company was planning its annual company picnic for employees and their families. Every year, the company gives employees a nice gift in the $10 range. This year, the company chose ...

6 Things You Need on Your Desk

Jul 18, 2019

Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...

Case Study: Let the Games Begin!

Jul 11, 2019

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...

5 Promo Products for People Who Love to Plan

Jul 04, 2019

Calendars, planners, and clocks are some of the most popular promotional products because they are useful, inexpensive, and receive innumerable impressions on a daily basis. Brand these everyday essen...

The Most Popular Promo Product Categories in 2016

Mar 08, 2017

Google just released their official list of the most popular search terms in 2016. The top searches included everything from Powerball to Prince to Pokemon Go. What a year it has been! With over 71.4...

5 Environmentally-Friendly Promotional Products

Jun 26, 2019

How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of products t...

Case Study: Rock out on the Run

Jun 19, 2019

Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use dur...

Perk up Your Promotions With These 6 Coffee Products

Jun 19, 2019

Coffee enthusiasts will love these promotional products that look like they’re straight from the coffee shop! Millions of people drink coffee and tea every day, even multiple times a day which m...